Formula One drivers come and go, technology advances, new champions emerge - and all for several decades Bernie Ecclestone has been steering the course of one of the fastest sports in the world. Under his lead, F1 left the boundaries of Europe, turning into an international competition, a spectacle worth seeing. But where is it headed next? What does the future hold for the sport as audiences shrink? Will it expand in the East? Is it coming to America? And what role does the money issue play in the fate of the motorsport? We ask the head of the Formula One, Bernie Ecclestone, on Sophie&Co today.